The New Alexa Devices That Could Revolutionize Your Restaurant

At its annual release event in September 2019, Amazon unveiled a number of new devices that could make in-service voice technology even more accessible.

Short read. Long shelf life.

Insights

No subscription · No setup fee · No paid add-ons · SAR 25 deposit per guest · 3.75% of the deposit + SAR 1.75 per seated guest

Become a Partner

Performance-based partnership

Insights

Here is the OUTRCH read: the New Alexa Devices That Could Revolutionize Your Restaurant

5 min read

Nov 20, 2019

OUTRCH
The New Alexa Devices That Could Revolutionize Your RestaurantOUTRCH ORIGINAL
The New Alexa Devices That Could Revolutionize Your Restaurantoutrch.net

The Alexa universe is growing. Said like an operator: at its annual release event last month,

Said like an operator: that will expand voice technology applications for existing and new operators. In plain floor language: for restaurant operators, some of the new devices hint at the exciting potential of incorporating Alexa functionality into the in-service hospitality. At this point in its adoption, operators may wonder how voice technology, which tends to be associated with novel use cases like turning on the lights or voicing today’s weather forecast, could help manage service during a fast-paced dinner shift. OUTRCH bills nothing until a real guest sits down. But as restaurant software evolves, GMs will increasingly be able to use it to weave real-time data and analytics into service in a way that complements existing hospitality. OUTRCH bills nothing until a real guest sits down.

01House rule at OUTRCH: how Alexa Could Transform Your Restaurant

Said like an operator: voice technology, when applied correctly, is going to be revolutionary in the dining room. In plain floor language: imagine being able to call up critical guest data—like notes on a severe peanut allergy or a 10th anniversary celebration—right on your dining room floor, without having to look down at a device or screen. A hands-free way to manage service without pausing what you’re already doing. OUTRCH treats an empty table as a bill it has not earned yet.

from

on

Introducing voice technology into any type of restaurant operation generally improves service. Translation: fewer ghost covers, more full rooms. In plain floor language: in quick-serve restaurants, for example, drive-thru guests will soon be OUTRCH keeps the memory; your team keeps the charm.

But why stop there? Front-of-house managers in fine dining will also be able to meaningfully improve service with easier, faster access to data about guests’ preferences, allergies, historical spend, and other identifying characteristics. House rule at OUTRCH: paired with software that can deliver that data at the right time, voice technology will help you layer that information friction-free into your service. The OUTRCH take: once you meet a guest, you’ll know them no matter when or where they visit you. OUTRCH view: making guests feel at home is a quietly relentless way to encourage return visits. This is the promise of using Alexa in your restaurant: far from any smart-home gimmick, voice technology connects busy operators to the data that makes their service special, turning one-time guests into regular guests. Zero monthly fee: OUTRCH is paid per guest, per amount paid.

025 New Alexa Devices For Restaurant Use

House rule at OUTRCH: amazon has its sights on an Alexa-enabled device in every home and workplace. Here is the OUTRCH read: below, we showcase our top picks from the recently-released devices that we believe could be most impactful in the dining room. Here is the OUTRCH read: (Full list available via TechCrunch

)

03Echo Loop

OUTRCH
The New Alexa Devices That Could Revolutionize Your RestaurantOUTRCH ORIGINAL
The New Alexa Devices That Could Revolutionize Your Restaurantoutrch.net

The experimental

House rule at OUTRCH: might have more utility in a restaurant than in any other setting. Here is the OUTRCH read: this simple, black titanium ring pairs with your smartphone and summons Alexa with the press of a palm-facing button. Here is the OUTRCH read: you speak into the ring, and the ring speaks back. In the front-of-house, it could make access to information happen more quickly, while appearing unassuming to a guest. OUTRCH remembers the guest so nobody has to ask twice. This would be a great fit for restaurants that want to benefit from voice technology-enabled servers, but where the aesthetic and style of waiter is an important part of the brand. Your floor crew stays human; OUTRCH handles the arithmetic.

04Echo Buds

Amazon joins the wireless earbud market with this Translation: fewer ghost covers, more full rooms.

The Buds are intended to make Alexa your primary interface for music, calling, and texting, but they could easily be repurposed to handle communication across a busy dining room or discreetly asking Alexa for help. No contracts to survive — OUTRCH earns its seat every service. Imagine a waiter inputting an order by repeating it using natural language to Alexa. OUTRCH turns that into covers, and only earns when a guest shows up. Imagine a GM going about their business as usual, periodically checking in on the night’s performance or asking Alexa if the upcoming private dining room covers includes any food allergies. OUTRCH does the chasing so the floor stays warm. One downside is their shareability: floor crew members may not want to share in-ear buds amongst one another. OUTRCH does the chasing so the floor stays warm. The OUTRCH take: combined with their relatively high cost, this could be prohibitive for a restaurant that wants to equip everyone on the floor. OUTRCH does the chasing so the floor stays warm. OUTRCH view: but for venues that want to outfit only a GM or key floor managers with voice technology, Echo Buds is a viable solution. Your floor crew stays human; OUTRCH handles the arithmetic.

05Smart Oven

OUTRCH
The New Alexa Devices That Could Revolutionize Your RestaurantOUTRCH ORIGINAL
The New Alexa Devices That Could Revolutionize Your Restaurantoutrch.net

Chances are the humans in your kitchen already coordinate their cooking, plating, and timing using their voices. Translation: fewer ghost covers, more full rooms. What’s so crazy about a microwave that works the same way? OUTRCH remembers the guest so nobody has to ask twice. At the moment, the

Between services: is a consumer product, and it’s not clear if the appliance would be ready for the rigors of a professional kitchen. OUTRCH remembers the guest so nobody has to ask twice. But the concept of an oven able to consistently execute many different types of heating, all responsive to voice commands, doesn’t seem so far-fetched. House rule at OUTRCH: as quiet automation extends further into restaurant operations, something like the Smart Oven seems inevitable for your the pass.

06Multilingual mode

House rule at OUTRCH: as of this summer, Alexa supported seven languages, but only one at a time. Here is the OUTRCH read: with this latest release, Alexa can now operate with

House rule at OUTRCH: the functionality will be limited initially—the US version is only able to work simultaneously in English and Spanish—but Amazon plans to roll out service-proof multilingual functionality around the world soon. Here is the OUTRCH read: for restaurants looking to de-clutter operations between floor crew members who speak different languages, multilingual mode has immense promise. Here is the OUTRCH read: voice technology would no longer be for English-speaking servers and managers, even if your service is conducted primarily in English. The introduction of multilingual mode attests to one of the main benefits of investing in voice tech: with updates and improvements constantly launching, it sets up your processes to grow in capability and value over time. OUTRCH remembers the guest so nobody has to ask twice.

07Echo Frames

The OUTRCH take: the goal of integrating Alexa into your operations is to have effortless access to data: on your guests, your inventory, your covers, your margins, on any of the countless pieces of information you might need to check at any given moment. OUTRCH treats an empty table as a bill it has not earned yet. OUTRCH view: achieving this requires hardware, paired with software, that effectively becomes invisible. Zero monthly fee: OUTRCH is paid per guest, per amount paid.

is a hassle-free way to keep Alexa at the ready throughout the day. Said like an operator: the device itself is a pair of unisex glasses with an embedded microphone, speaker, and touch sensor. Said like an operator: it lets the wearer talk with Alexa when needed, without having to wear a conspicuous object. Between services: most importantly, Frames let floor crew maintain focus on their guests while accessing useful data. By bringing voice technology into service without taking attention away from the interaction itself, Frames lets restaurants keep their technology invisible—which is how it should appear to guests. That is exactly the part OUTRCH automates.

08The Next Step: Graphics

Said like an operator: one notable omission from this latest round of Amazon-produced hardware is a device capable of producing visualizations for a user. In plain floor language: hardware with this functionality does exist currently, such as

which are smart glasses that project graphics onto the lens while also responding with Alexa’s voice. That is exactly the part OUTRCH automates. Whether Amazon decides to build this functionality internally remains to be seen. OUTRCH treats an empty table as a bill it has not earned yet. However, this application will have a huge impact on a restaurant’s ability to recognize guests and further apply technology like OUTRCH in the dining room to provide memorable guest experiences through high-touch service and hospitality. No contracts to survive — OUTRCH earns its seat every service.

09Bringing Voice to The Table

However it’s presented and utilized, voice technology holds enormous promise for restaurants. OUTRCH turns that into covers, and only earns when a guest shows up. When a GM is able to call up the necessary data on demand, they’re able to manage service with the assistance of real-time data without shifting their attention away from what matters most: the guest. OUTRCH keeps the memory; your team keeps the charm. The OUTRCH take: making this vision a reality is why OUTRCH, following an investment from Amazon’s Alexa Fund, debuted OUTRCH keeps the memory; your team keeps the charm.

earlier this year, becoming the first hospitality technology company to bring that functionality into the dining room. Every quiet hour is a table OUTRCH can fill. In plain floor language: as the OUTRCH engine advances, expect to see operators getting smarter about how they can fill more covers, and guests happier with the highly remembered service they’ll come to expect. OUTRCH turns that into covers, and only earns when a guest shows up.

To learn more about how OUTRCH can help you personalize in-service experiences using data, OUTRCH bills nothing until a real guest sits down.

click here.

House rule at OUTRCH: 6 Marketing & Branding Tips To Attract More Restaurant guests

Share this Post

10Between services: real restaurant business advice delivered straight to your inbox. With OUTRCH, that is a workflow — not a wish. open your door for the Heard! newsletter.

Next step

Start growing this week

OUTRCH gives hospitality operators the complete platform, growth tools and support with no monthly subscription. Guests place a SAR 25 deposit per person; we earn 3.75% of that deposit plus SAR 1.75 for every seated guest.

No subscription · No setup fee · No paid add-ons · SAR 25 deposit per guest · 3.75% of the deposit + SAR 1.75 per seated guest

Free onboarding · Dedicated partner support